ADD Corporation Ltd.

ADD Corporation Limited a flagship company of the ADD Group spells the success story of the Writing Instruments Business based on sound human values and principles. We are a Company committed to follow the ethical practices in doing business. This commitment has earned us enormous trust, and we intend to build on this trust by creating world-class products and services to our customers, the company understands its responsibility as a corporate house.Today, ADD Corporation Limited has created a niche for itself in the writing instruments segment. Having achieved the leadership in Gel Pens technology, we also enjoy a reputation for introducing new products. ADD Corporation Limited understands its responsibility as a corporate house. We have not only set our sight on increasing turnover and profitability of the company but also committed ourselves to improving the quality of peoples lives by bringing within their reach the worlds finest technology in writing instruments. We aim to be a leader in our business - by heightened sensitivity to consumer needs and aspirations, setting new standards in quality products and pursuing new business opportunities created by development in technology.We believe that success requires the highest standards of corporate governance towards our employees, consumers and the society.